IG_14.jpg

MSV Social

Social media management for Moodswings Vintage, a vintage store located in Haji Lane, Singapore.

COL_Softcover03.jpg

Showcasing the vivid, contemporary style of a local vintage store

CLIENT: MOODSWINGS VINTAGE (MSV)

MSV SOCIAL

Art Direction • Digital Photography • Graphic Design • Social Media

Moodswings Vintage (MSV) existing Instagram and Facebook accounts were failing to attract new consumers and support its business goals. We helped to turn things around by establishing objectives for each channel, running a series of seasonal campaigns and increasing engagement with customers.

The brand's Instagram account was re-positioned as its main social platform, focused on vintage styling by the team and customers alike. We used Facebook to provide updates on new collections, upcoming events and vintage fashion trends, creating a fresh conversation about vintage style in Singapore.

Over the course of one year we:

  • Increased Instagram following by more than 50%

  • Increased monthly likes by more than 450%

  • Increased monthly comments by more than 400%

  • Increased Facebook organic reach by more than 900%

  • Increased post sharing by about 400%

  • Increased average post clicks by about 300%

F MoodSwings Vintage
I @moodswings_vintage

CGE.jpg
04-Etsy-Interior-Mockup.jpg

CHRISTMAS 2016 CAMPAIGN

04-Instagram-Mockup.jpg

IN BLOOM - SPRING 2016

CoverPhoto.jpg
IG_09.jpg
IG_14.jpg
IMG_5996.jpg

MSV STYLE ARCHIVE

Need a website for your new business?